Maininda Prasasti, Daud Arifin, Meylisa Damayanti Br Tarigan, Najwa Syahfitri and Ade Nur Aslamiyah 2022. THE INFLUENCE OF PRODUCT CHARACTERISTICS AND ADVERTISING EFFECTIVENESS ON BUY INDOSAT PACKAGE CARD. International Conference on Health Science, Green Economics, Educational Review and Technology. 4, 1 (Dec. 2022), 554–558. DOI:https://doi.org/10.54443/ihert.v4i1.292.